Applying behavioral science, neuroscience, and psychology to event planning and marketing, aka 'event psychology', is a strategic approach that holds the key to more significant and lasting impacts for attendees, stakeholders, and organizers.
The Brain-friendly Experience Ecosystem Certificate Program is designed to provide event professionals with in-depth knowledge on how these sciences can inform and enhance every aspect of event design and help them gain low-cost, high-impact solutions for their personal and professional growth.
After completing the Event Psychology Strategist Certificate Program, you'll be ready to...
- Understand the key concepts of behavioral science, neuroscience, and psychology in relation to event planning and marketing.
- Apply research-backed strategies for enhancing attendee engagement, learning, and interaction.
- Adopt a behavioral perspective to experience design and evaluation.
- Integrate science-based practices to enhance personal and team growth and wellbeing.
Event Psychology Strategist - On Demand Course
This on-demand course empowers you to design experiences that resonate deeply with attendees—driving engagement, learning, and lasting impact. Discover how behavioral science, neuroscience, and psychology can transform your approach to event planning and marketing.
