Aug 27, 2019

MPI is empowering attendees to succeed through booth education opportunities at IMEX America.

MPI will be providing attendees with high-caliber education throughout IMEX America, including opportunities to earn three certificates from the MPI Academy and attend various educational sessions during Smart Monday and at the MPI booth, offering a total of 12.25 clock hours.


Monday
Smart Monday, powered by MPI, features the theme “What If…” and focuses on the dual roles of imagination and inclusion. The program hosts 18 sessions covering topics such as diversity, meeting and event contract disputes, marketing, budgeting, leadership, international events and incentives.

10-11 a.m.		Inclusion: Beyond the Law for Meeting Professionals
		AV Smackdown: Third-Party vs In-House
		Meeting and Event Contract Disputes: You are the Jury! Part 1
		CEIR Head of Marketing Study Research Findings
		Leading a High Converting Sales Team: Win and Attract More Leads
11:15 a.m.-12:15 p.m.		Stop Selling Sponsorships: Using Effective Relationship Marketing
		Meeting and Event Contract Disputes: You Are the Jury! Part 2
		Break Bias: Create an Inclusive Culture
		Stop Selling! A Brainstorming Session
		Deceptive Practices, Consumer Fraud and Scams
1:45-3 p.m.		We Are Way Over Budget, and Something Must Go. But What?
		To Catch More MICE Use the Right Traps
		Why Can’t They Just Do what I Tell Them to Do?
		Incentive Travel Industry Index
3:30-4:30 p.m.		International Travel Contingency Planning for Planners
		Put Lead Generation in Your Comfort Zone
		IACC 2019 Meeting Room of the Future Global Trends
		Events as Conservers, Creators and Catalysts for the UN Sustainable Development Goals

Among the programs on Smart Monday will be two certificate programs: Crisis Communications, 8:30 a.m.-5 p.m., and Event Marketing, 1-5 p.m.


Tuesday
The day will be filled with more education sessions at the MPI Booth to include a Power Chat on inclusion, a Meetings Outlook program, an event trends discussion and a meetup for international planners.

10:30-11 a.m.		Meet the Keynote: Four Day Weekend
11:30 a.m.-12 p.m.		#EventCanvas: Your Map to Extraordinary Meetings
12:30-1 p.m.		MPI Exclusive: Event Marketing Next Practices and Trends
1:30-2 p.m.		Power Chat: IMEX Imagination Talking Point—Diversity and Inclusion
2:30-3 p.m.		Meetings Outlook: A Deep Dive into the Latest Industry Business Trends
3:30-4 p.m.		Mastering Meetings and Events
4:30-5 p.m.		Meetup: International Planners

Wednesday
A second Power Chat will focus on imagination in events. Additional MPI booth education will feature topics such as future-ready skills, administration, independent businesses and best practices for a sticky learning experience, as well as a meetup for administrative professionals.

10:30-11 a.m.		Meet the Keynote: Michelle Gielan
11:30 a.m.-12 p.m.		Independent Business Owner, You’re Not Alone!
12:30-1 p.m.		Leading a High Converting Sales Team
1:30-2 p.m.		Power Chat: IMEX Imagination Talking Point—Imagination and Events
2:30-3 p.m.		Future Ready Skills for #EventProfs
3:30-4 p.m.		Brainbusters: Best Practices for a Sticky Learning Experience
4:30-5 p.m.		Meetup: Administrative Professionals

Thursday
Jessie States, director of the MPI Academy, will feature the experiential keynote “Five Funky Icebreakers: Your IMEX America Un-Keynote Experience” at the MPI Booth. Additional booth education will feature topics on understanding the strategic purpose of your events, five keys to cultivating strong partner relationships, a third Power Chat on sustainability and three meetups for healthcare planners, financial and insurance planners and women in events.

9-9:50 a.m.		Five Funky Icebreakers: Your IMEX America Un-Keynote Experience
10:30-11 a.m.		Meetup: Women in Events
11:30 a.m.-12 p.m.		The Why Variable: Understanding the Strategic Purpose of Your Events
12:30-1 p.m.		Five Keys to Cultivating Strong Partner Relationships
1:30-2 p.m.		Power Chat: IMEX Imagination Talking Point—Sustainability
2:30-3 p.m.		Meetup: Healthcare Planners
3:30-4 p.m.		Meetup: Financial and Insurance Planners