MPI Newsroom



Radisson Hotel Group launches Hybrid Events powered by Zoom Rooms

Oct 9, 2020

With travel restrictions limiting mobility for international attendees and concerns about the viability of large gatherings, event organizers have had to quickly adapt their plans to protect the health and safety of their teams and event attendees.

Getting back to normal will take some time, and events will look different in the interim. To bridge that transition, many event and meeting organizers are choosing to offer virtual participation options and hybrid formats that allow for small local gatherings, while also broadcasting to remote attendees and satellite locations.

Want to learn more about Hybrid Meetings and how it can improve how you do business for the rest of 2020 and beyond? Keep reading to learn more.

What is a Hybrid Meeting?

A hybrid meeting is essentially what it sounds like—an event or meeting that combines in-person and virtual participation simultaneously. The event takes place in a physical location, but has a live audience actively watching and participating in the event. Virtual participants should be able to engage with any of the speakers in the room, participate in Q&As and network with other attendees.

Why Choose a Hybrid Meeting?

  • Reduced costs: Attendees spend less money on plane tickets, cab fare and other associated costs of traveling
  • Lower risk of coronavirus exposure: Attendees don’t need to put their health at risk by traveling on a plane or attending large in-person gatherings
  • Reduced environmental impact: Eliminating the need for long-distance travel reduces carbon emissions
  • Greater convenience: When attendees spend less time traveling, they have more time to relax, network and enjoy event content
  • Increased flexibility: Event planners aren’t as constrained by event size, location or other logistics—which gives them a broader range of options for speakers, venues, etc.
  • Human connection: Attendees have opportunities to interact face to face in smaller groups for a more intimate experience that might be lost by going completely virtual
  • Multi-venue event support: Event organizers can put together a seamlessly coordinated event with a consistent guest experience across multiple venues
  • Event experience: Attendees can have the experience of attending a professional event, with higher-quality audio and video than most home setups, catering and other hospitality amenities

Why Choose Radisson Hotels to Host Your Hybrid Meeting?

Radisson Hotel Group has designed an innovative way to use Zoom to help event organizers rethink large-scale corporate meetings and conferences as hybrid events. Zoom Rooms provides a no-hassle, all-in-one video conference room system at Radisson Hotel Group’s meeting venues, allowing attendees to gather in smaller, socially distanced groups and connect by video to other satellite meeting locations with one click.

What differentiates Radisson Hotel Group’s concepts are its robust offerings and technology across all participating properties in their portfolio. This helps ensure a consistent experience across all remote locations.

Radisson Hotel Group will pilot the program in 50 select hotels, with the goal of expanding to over 450 properties across Europe, the Middle East and Africa.

Radisson Hotel Group’s hybrid meeting services also include:

  • High-quality video-conferencing hardware with an ultra-wide lens, integrated audio and other features
  • Dual screens with easy to use connectivity or projector on request
  • Reliable high-speed internet connection (dedicated broadband on request)
  • Portable loudspeaker
  • Wireless presentation clicker
  • Chargers and adapters on request

Check out an overview of Radisson’s hybrid meeting experience  for your virtual events and hybrid meetings.